Psaros / News

Virtual reality unlocks new doors for Perth apartment buyers

Virtual Reality Technology (VRT) is being used at a residential apartment project in Churchlands to give prospective buyers a virtual tour of their new home before a single brick has even been laid.


The technology is currently in use at Park Avenue, the latest offering from renowned WA developer Psaros.  Although construction is yet to begin, prospective buyers are being offered a unique look at a selection of Park Avenue’s 93 apartments courtesy of virtual reality headsets.


The headsets transport the user into a high-resolution virtual world, where they can get as close to being in a real apartment as is possible. By simply moving their head, the user can view a first-person perspective of different areas and apartments at Park Avenue, while even admiring real-world views.


Psaros is among the first property developers in WA to use virtual reality technology in such a way. According to CEO Danny Psaros the proliferation of virtual technology offered a unique and truly immersive insight for those looking to buy off the plan. 


“We love the fact that we can use this kind of technology to let buyers get a sense of the look and feel of their new home, well before it’s built,” Mr Psaros said.


“Buying an apartment off the plan is a big decision in anyone’s eyes. Through the use of VRT, we’re giving people an entirely new perspective and something which really lets them see themselves living there. In the case of Park Avenue, this is happening before building on the project site has even commenced.”


Perth company Constructive Media is an industry leader in the development of virtual reality and augmented reality environments. Constructive Media CEO Darren Kam said the VR technology at Park Avenue was already proving popular with would-be buyers.


“We’ve had a really positive response from Psaros in terms of the feedback they’re receiving from their clients,” Mr Kam said. 


“This technology is cutting edge and it’s only been recently that the potential applications have crossed over into the commercial and business world. The opportunities with something like this are incredibly exciting and it’s equally exciting that companies like Psaros recognise the potential.”